Hasbro Marketing Book

Posted on November 27th 2013 by Steven Mapes

An official piece of Hasbro marketing material, not intended for public viewing, the Hasbro Visionaries Marketing book was given out to licencees to ensure that any and all Visionaries products were made to exact specifications to insure brand recognition.

The pages included box art imagary, line art, colour images, bios / information and colour charts. These would then be taken and use on official merchandise such as watches, lunch boxes, stickers etc.

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Categories Concept Artwork, Marketing Guides

Tagged Marketing Book